Behavior Change Science to Practice: Connecting the Dots (1047)
Veterinary Technology |  Behavior
Sunday |  8:00 AM -  8:50 AM
Henry B. Gonzalez Convention Center||212B




Susan Friedman Ph. D., Professor Emeritus
Utah State University

Susan G. Friedman, Ph.D., is a professor emeritus in the Department of Psychology at Utah State University. She has helped pioneer the cross-species application of behavior analysis to animals, using the same humane philosophy and scientifically sound teaching technology that has been so effective with human learners. She has written chapters in three veterinary texts, and her popular magazine articles have been translated into 12 languages ( She has given seminars on learning and behavior at conferences and zoos in many countries around the world. Teaching her on-line class for professionals, Living and Learning with Animals, has provided even wider dissemination of effective and humane behavior change practices.

Presentation Info

CE Credit(s): 1.00
CE Level: 2


The goal of this presentation is to increase veterinarians’ knowledge and practice of applied behavior analysis in their work with patients and clients. Applied behavior analysis (ABA) is the technology of behavior change based on the experimentally derived principles of learning and behavior. Three features distinguish ABA from other behavior technologies: 1) The primary focus is the functional relations between observable behavior and environmental events; 2) the primary explanatory principle is the law of effect that states behavior is a function of its consequences; and, 3) the primary interventional goal is to redesign the environment to provide the animal with an alternative way to achieve the same purpose served by the problem behavior, and to teach new skills.

Learning Objectives

1. To understand the relevance of the science of behavior change to practice

2. To understand how medicine, ethology and behavior analysis differ in perspective and practice

3. To learn the fundamental foci of applied behavior analysis to improve practice