Practice Profitability Core: Shaping Workplace CultureĀ  (2019)
Practice Management |  Operations
Saturday |  7:00 AM -  8:50 AM
Henry B. Gonzalez Convention Center||214A



Deborah Peltier

Deborah Peltier is a Learning Manager with Banfield Pet Hospital. For the last 15 years, she has shared her passion for pets through facilitation and teaching others how investments in training and development enhance employee engagement. A local to San Antonio, Deborah enjoys Tex-Mex food and playing fiddle in a Texas-Country band called Smoke Wagon.

Seth Vredenburg DVM

Dr. Vredenburg is a 2010 graduate of Iowa State University College of Veterinary Medicine and a native Iowan. After graduation he went to work for Banfield, Pet Hospital in New York City where he helped open two new hospitals. He was given the opportunity to coach new Banfield doctors early in his career solidifying his aspiration to teach and coach others. After 4.5 years working his way up to Chief of Staff in a hospital in Oregon he took a new direction and joined the Talent and Learning team at Banfield. He now focuses on developing training for paraprofessionals along with projects ranging from continuing education policy to wellbeing and compassion fatigue.<br>Outside of work Dr. Vredenburg is also active in the community, currently serving as national president of Omega Tau Sigma professional veterinary fraternity. He is also active in his local VMA and seeks to be a board member in the near future. He is passionate about leadership and improving soft skills in the profession, as well as fostering a collaborative relationship between Banfield and the rest of the veterinary profession.

Presentation Info

Audience: CE Pathway: Diversity & Inclusion
CE Credit(s): 2.00
CE Level: 1


In order to create a solid team, a solid culture must be in place. In this session, participants will be able to describe how workplace culture impacts day-to-day operations and feel responsible for shaping one that is consistent with their mission and vision. After this session, attendees will be able to assess the current and future state of culture in their workplace and utilize action planning to close the gap.

This session is part of the AVMA Practice Profitability Core. Seating is limited.

This session is part of CE Pathway: Diversity & Inclusion

Learning Objectives

1. Understand the importance of culture in a business

2. Learn how hospital leaders affect culture

3. Feel empowered to recruit the right people that will foster the target culture

Convention Notes

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